By Michael Cabanatuan, Rachel Gordon : SFGate – excerpt
BMW is shifting into a higher gear in San Francisco, drifting away from simply selling fancy and pricey cars.
Now you can pay BMW to borrow a car to run an errand across town or to find and reserve a parking space.
At a City Hall press conference Monday, BMW officials joined Mayor Ed Lee and city environmental officials to announce two programs meant to establish the German luxury carmaker’s credentials as a company that supports sustainability as well as to broaden its reach into other parts of the transportation market…
More information is available at www.drive-now.com. Drivers can sign up to be e-mailed more information on the parking program at www.park-now.com…
Ad copy reads, “Carry your parking spot with you.”
How much of Lee and Reiskin’s time is devoted to producing these deals? and how much will the city make?
Ad copy reads, “Carry your parking spot with you.” BMW plans to start selling the electric cars within a year or two, meanwhile they get to test them out as rentals.
Tracking the soem of he promotions for BMW’s new ActivE electric cars, and the $90/day BMW car shares that come with DriveNow and ParkNow:
BMW introduces DriveNow carsharing, ParkNow service to San Francisco
BMW Group Announces Launch of ParkNow Mobile Parking Service and Details DriveNow Car-Sharing Service, Featuring 70 All-Electric BMW ActiveE Vehicles, in San Francisco
BMW Announces Launch of ParkNow Mobile Parking Service
BMW Group launches premium car sharing in US
Mayor Lee Touts BMW Car Sharing Service
BMW Launching ParkNow and Expanding DriveNow to Solve Traffic Problems
BMW Launches Car-Sharing Service, Parking App In San Francisco
BMW revs up car sharing, parking in S.F.
BMW Brings Electric car Sharing to San Francisco
BMW Launches ParkNow, DriveNow Parking
BMW To Pilot Electric Car Sharing Scheme in San Francisco
BMW DriveNow car sharing and ParkNow mobile parking service announced
BMW launches all electric car sharing, DriveNow, in San Francisco
BMW launches car sharing in San Francisco
BMW unveils electric car-sharing service in SF
Ed Lee Welcomes BMW Electric Car-Sharing Service
US: BMW Group launches premium car sharing in US
BMW’s DriveNow electric car sharing comes to the US
US: BMW Group announces ParkNow JV, EV car-sharing