Increased advertising on Muni buses approved despite criticism

by : sfexaminer – excerpt

The number of Muni buses that can legally have wraparound advertisements was doubled by San Francisco supervisors Tuesday, despite objections that the banners would degrade rider experience.

After about a half-hour of debate, the Board of Supervisors voted 6-5 to approve a 15-year contract with Titan Outdoor LLC. The agreement includes a controversial provision that increases the number of permitted advertising wraps, the type of banners that cover the entirety of a bus including its windows, from 15 buses to 30 at any given time. The wraps are most popular between September and December. The contract initially allowed digital ads, but that provision was removed.. (more)